Step 1

Ideation & Initial Consultation

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  1. Problem Discovery

    A problem statement is firstly identified, framed and then is explored and tested to solve and focus on the product's goals.

  2. High Level UX KPIs

    Key performance indicators can depend on the prioritised goals of the design. This includes task success rate, time on task, user error rate, System Usability Scale (SUS) etc.

Step 2

Proof of Concept Design

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  1. Identified User Journey

    It is an ongoing process through out the development of the product. It refers to the steps and journey that the user takes to reach the goal of the product.

  2. HiFi UX Design

    How much the prototype resembles to the final product and is accurate in its functioning defines the fidelity of the Design prototype.

  3. Visual Design [enhanced]

    A good design is a product of multiple redesigns. These multiple designs are then compared, evaluated and are finally converted into their end product.

Step 3

Talent onboarding / Retainer

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  1. Principal User Experience Designers

    Highly expeirenced individual UX contributors who possess Design & Research skills along with Wisdom. The experience of a Principal UX Designer is approximately for 8 years.

  2. Senior UX Designers

    Experienced UX Designers with possessing both Critical thinking & Creative Deisgn skills. They are responsible for planning and overseeing the process used by the UX team as well as executing it.

  3. Senior User Experience Research around 6 months

    A good design is a product of multiple redesigns. These multiple designs are then compared, evaluated and are finally converted into their end product.

  4. Extended Team Retainers

    Individuals containing experience and skills in fields other than designing that are essential for UX/UI such as research, visual enhancements, graphics etc. They are the pillars of a UX/UI design and help the product enhance and function its design.

Ideation

Immersing in your business with a structured approach, taking step back on ``Why``

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Research

Research & understanding your audience can be key to product success & a design driven culture.

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Design

Bringing Creative Design & applying it to Strategic Landscape & your User’s needs or pain points.

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SaaS Design

We understand the B2B Software landscape, the essentials of Design to growing SaaS Products.

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